A Beginner’s Guide on Using TikTok

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At times using a new social media platform might be very difficult. Below is a beginner’s guide on using TikTok. This article will teach you all the necessary basics on how to use TikTok.

Introduction.

TikTok has been the underdog among other social media platforms for years. Not until the recent time that people started using TikTok massively and have to gain a lot of ground in Nigeria and the whole world.

This is why TikTok has been ranked as NO 1 when it comes to website ranking ahead of Google which has been topping the list for the past 11 years.

You must have been missing a lot if you are not yet using TikTok. The number of users keeps increasing massively in the world. As this is the best time to know and understand how to use TikTok perfectly.

This article will be covering from you setting up your account to how you can share your first video.

What does TikTok mean?

TikTok was launched in 2016 by Beijing-based parent company “ByteDance”. But it wasn’t up to expectation until 2017 that the “ByteDance” acquire another video-sharing platform (musical.ly), which took off in Europe and North America.

As of 2018, TikTok had reached 55 million active users. And in 2021 the company was projected to reach about 1.2 billion users.

A lot of people think TikTok is meant for dancing, video recording, skit making, and for laughing stock, then you are wrong. There is so much more content to benefit from on the platform than that!

How to Set up TikTok Account.

Before you can enjoy the stocks of benefits on a beginner’s guide on using TikTok. A TikTok account needs to be created.

Below is the step on how to create a TikTok account:

1. Go to the Google play store, and download the TikTok app. On opening the app, you will be directed to the “For You” page. Then you click on “Me” on the lower right-hand side of the screen. Here you will be asked to sign up using your phone number, e-mail address, or an existing social media account.

After you might have created an account, then click on “Edit Profile” in order to update your username, bio, and profile picture, also if applicable a link can be added to your bio. So these are the best possible ways to optimize your profile which will then give information to people that visit your page to check for your brand.

2. Check out on the “Discover” and “For You” pages. The very best method of finding out daily and latest trending news is to check through the “Discover” and “For You” pages.

How to Set up TikTok Account (Continues)

The TikTok “Discover” page is executed using TikTok’s Algorithm, which does the work of the latest trends and gist for you. This is where sounds, hashtags, and effects that are popular are displayed. You can tap or click on each trend for its latest video and gist.

The TikTok “For You” page works based on the video being interacted with, the hashtags and account being followed, location, language preference, and the type of account created.

3. Follow like-minded creators.

The type of brands, content, and creator engaged with are likely to determine the audience that will be received.

If you have done some research on some products/brands and creators, if they go in line with your brand also, you can follow them easily. This will also help to increase the level of your audience by relating yourself with videos that they love watching and also finding trend inspiration.

TikTok provides some icons to the right of the screen for each video for easy viewing.

Below is a beginner’s guide on using TikTok.

  1. The “+” icon (a profile photo with a “+” below it) will lead you to the profile of the user on how to follow them.
  2. Secondly is a heart, which is used to add like to a video.
  3. Speech logo, which is used to write a comment on the video.
  4. An arrow symbolizes a means of sharing TikTok videos to other platforms.
  5. Also, there is an icon that looks like a rotating record which is used to show the sound used in the video and as well as other related videos using the sound.

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